Looking back on the year that was

Look back to move forward! As the saying goes, “An arrow can only be shot forward by pulling it backwards.” This is the perfect time to have a perspective on how the year went, and assess where and how you can change and tweak your business for further success. As you look back: Review your Read More >>

Beyond the financials: why EOFY is time to revisit your marketing plan

The end of financial year is fast approaching, which means even more on the to do list for small business owners! You probably have a number of loose ends to tie up (checking inventory, chasing payments, invoices, reconciling data…) before you even think about reviewing your marketing plan. But it’s important to check your marketing Read More >>

Do you have a marketing plan?

Running a business without a marketing plan is like driving without mapping your travel route.   You know your final destination but how you get there is left to chance. A marketing plan is just as important for a small busines as it is for big corporations.   Yet so many business owners think it’s all to Read More >>